Marcia Hightower

Demand Generation Manager

Biography

Marcia has spent the majority of her career in Demand Generation Marketing, originally from Akron, Ohio. Marcia has worked in many facets of marketing, ranging from Software as a Service, Dentistry, Brainstorming, and Task Management Solutions. She has helped organizations implement successful marketing strategies to increase their brand awareness, sales pipeline, and growth with creative and fresh ideas.

Before starting with ReUp, Marcia developed and deployed demand generation and marketing strategies for a digital task management company based out of Vienna, Austria. Opening its first location in Seattle, WA for the United States Market. Her efforts helped to introduce several new products into the US market helping educators find additional learning solutions for students. 

Marcia holds a Bachelor’s degree from Excelsior College, When she’s not behind a computer trying to mix old-school marketing with new-school ideas you can find her cheering on The Ohio State Buckeyes, listening to Vinyl records, or Painting.